Recording of the CIPS Jan 10th 2017 Webinar: “TECHNOLOGY IS EATING THE WORLD! AND STARTUPS ARE LEADING THE WAY”
RYAN POISSANT, SR. DIRECTOR – COPORATE ENGAGEMENT, MaRS DISCOVER DISTRICT
Marc Andreessen famously noted that Software was Eating the World. Half a decade later, we are seeing new business models emerge, powered by advances in technology, that are systematically unbundling traditionally capital intensive industries such as banking, insurance, automotive and hospitality. And the majority of this change is being driven by startups. Can corporations create the same outcomes as startups? Ryan will share insights on the mindsets, tools and methodologies that startups utilize, and highlight the stark contrasts between startups and corporates. Includes case study on new approaches to ideation, validation and product launches, leading to better outcomes.
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